Worklin AI
Worklin is an autonomous retention marketing agent for ecommerce brands.
The product is being rebuilt around a Worklin-native assistant runtime, chat UI, credential boundary, memory system, and retention intelligence layer. The first production target is audit and approval autonomy: Worklin can onboard a brand, connect read-only commerce and lifecycle data, build a Brand Brain, run deep retention audits, generate opportunity backlogs, and prepare draft-only campaign workflows for human approval.
Worklin is not the old Next.js/Prisma Worklin app. The old app was used as a source of domain concepts. The current app is a Bun monorepo with a Vite/React web client and separate backend services for auth, agent runtime, gateway, and credential execution.
Product Scope
Worklin is focused on DTC retention automation:
Brand onboarding through conversation, not long setup forms Brand Brain for voice, positioning, offers, products, rules, CTAs, and learnings Klaviyo and Shopify source layers, with read-only data ingestion by default Deep retention audits over lifecycle, campaigns, flows, segments, products, and missing opportunities Visual audit artifacts and PDF-ready reports Opportunity backlog and campaign package generation Approval, action logs, and safety metadata for every external action Draft-only Klaviyo creation after explicit approval V1 intentionally blocks live sends, live scheduling, Shopify writes, Klaviyo profile mutation, segment mutation, and flow activation.